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PRESS RELEASE
Arlanda, Sweden 6:th March 2001

NorDig members agree on DVB-MHP

NorDig* reached an agreement on March 6, 2001, on a successive transition to a common and open standard for interactive services etc. The TV audience will in the future receive and use interactive services from various operators in one way only. TV companies and content producers will develop and produce their services in a common system, very much in the same way that HTML works for the Internet.

The members of NorDig have reached an agreement to use DVB-MHP (Digital Video Broadcasting-Multimedia Home Platform). DVB is the European distribution standard for satellite and cable as well as terrestrial transmission. DVB now also covers a system for interactivity.

Today the Nordic operators work within different systems. The agreement follows the European aims for a standardisation within digital TV. The work within NorDig is based upon accepted European and international standards.

The agreement of March 6 means that the NorDig members are committed to making the transition to DVB-MHP at the latest in 2005.

As from the end of 2001 all NorDig members will recommend the market to support only set top boxes that meet the specifications of NorDig I. And from the end of 2002 they will only offer their customers boxes that operate interactive services via DVB-MHP.

From that time on there will be no new interactivity in the present boxes only, but they will still function in the nets where systems like Open TV and MediaHighway are used. The present digital set top boxes can be used also after 2005 for conventional TV reception including teletext as well as the interactive services from today’s systems.

The DVB-MHP standard for interactive services will be used in the new digital nets that will be built in the near future; i.e. the terrestrial nets in Finland, Denmark and Norway.

Since the start NorDig has been working on specifying the demands of different aspects to be met by digital set top boxes. These demands are now linked to the plan for the transition to DVB-MHP. NorDig is at the moment trying to find the practical forms for testing digital boxes. The aim is to brand boxes that live up to the right standard with a NorDig logo.

The NorDig members are the most important TV and telecommunications companies and operators in the Nordic countries - Sweden, Norway, Finland, Denmark and Iceland. The members have since the start 1997 worked for a transition to a API common system for interactivity. They agree that the transition to DVB-MHP will stimulate the market for digital TV, not the least the development of added services, as well as the convergence of the Internet and digital television.

- Choosing an open solution is a break through for Nordic co-operation and a clear signal to the rest of the world, says Arne Wessberg, head of the NorDig board, director general of YLE but also president of EBU. - I am convinced that this will stimulate the development of digital TV in all our countries. I hope that all Nordic households soon will be able to use the digital interactivity offered to them.

For further information please call:

Arne Wessberg YLE, Chairman NorDig Steering Board Tel +358 9 14 80 5000

Jan-Olof Gurinder, SVT, Chairman NorDig Executive Committee Tel +46 8 784 00 00

Hans Fjøsne, Telenor, Chairman NorDig Technical Committee Tel +47 22 77 73 20

Translation from Swedish, SVT Info, March 2001